Sticking to South Africa today, I thought I would waffle a bit about the curious way in which Saffer's interpret aspects of time.
According to my boss, "now-now" means right away and "just-now" means sometime soon but not right away. According to my colleagues it is the other way around.
I found this super little clock in an office in Johannesburg and it didn't do much to help me crack this code.
Seems to me that South Africans have a rather complicated relationship with the word "now".